As with almost anything else, time can take a toll on a brand and communications, and what was once fresh—eye-catching, memorable and meaningful—can begin to fade. Consistency—color, shape, typography—has significant value in building brand recognition, but brands must also evolve to remain fresh, current and relevant to our lives. From design evolutions, to the language used, to the ways in which a brand is leveraged, we know that to stay fresh is to stay relevant, to stay visible and to stay top-of-mind.

Design is about strategy and solving problems as much as it is about attracting the eye.

Every decision we make about a design solution is calculated and made for a reason, resulting in communications that inspire engagement, and help support a brand or its mission.

So, if it’s time for a brand update, or if you need a new brand, contact us and we will give your look a fresh start! Or let us chat with you about our other epic capabilities.